See Green worked closely with RSPCA York to really understand the different uses for the website and the different audiences, from families looking to adopt, individuals hoping to volunteers, and fundraisers. Careful planning meant that visitors are signposted to the information relevant to them and with an information-packed website, that's key to good user experience. The charity has seen a surge in registrations of interest and vitally of fundraising efforts.
Peter Gorbert
Branch Manager